Blunders in Somerset have added to customer grumbles over inaccuracies in Apple's new iPhone and iPad maps app.
The introduction of the new mapping software, which coincided with the brand's launch of the iPhone 5, has been met with an avalanche of complaints from users over geographical errors and missing information.
In Somerset, the new maps feature an incorrect spelling of Bridgwater, while also omitting long stretches of the A303 through the county.
Bridgwater is instead spelled 'Bridgewater', while the A303 appears as a local unnamed road between Ilminster and Sparkford.
Somerset has got off lightly compared other areas in the UK.
In Gloucestershire, Stroud has been wiped off the map completely. Click here to read all about it on This is Gloucestershire.
Some business owners have complained that shops and restaurants are appearing streets away from their actual location,
Other high profile iOS 6 map grumbles included a farm in south Dublin that was incorrectly marked with an airport symbol, and the omission of railway stations in London.
The new Apple Maps software appears with the new iO6 free upgrade, and replaces the popular Google Maps feature that had previously been used.
Apple has responded to criticism of the new maps by insisting that improvements will be made - with help from customers.
"Customers around the world are upgrading to iOS 6 with over 200 new features including Apple Maps, our first map service," said Apple in a statement.
"We launched this new map service knowing it is a major initiative and that we are just getting started with it.
"Maps is a cloud-based solution and the more people use it, the better it will get. We appreciate all of the customer feedback and are working hard to make the customer experience even better."
Despite the grumbles, though, Apple has already sold more than five million iPhones in three days.
The new model is thinner and lighter than previous iPhones, and can use the newly announced 4G network.
Have you spotted any Somerset blunders in the new Apple Maps? Email email@example.com.